Yet another feature released by Taplytics’ Engineering team is a real-time Results Filter to do on the fly, post-hoc analysis of your experiment’s results.
With the Results Filter, you can follow your curiosity and drill down to see how any segment is performing in each of your experiments. This analysis is done in real-time, instantly crunching the data for any experiment to see how your analyzed segment converted.
How do I use the New Results Filter?
Just navigate to the Results Tab in any experiment that’s currently running and you'll find the filter underneath the key stats.
You can filter your results in any number of ways. Built-in you can filter by things like geographic location, new vs. returning users, number of sessions, OS type, device type and more.
You can get even more granular if you’ve set custom user attributes, such as number of purchases, favorite category, subscription status or any other property you might want to filter off of.
How This Feature Came to Be
The Results Filter stemmed from user requests to be able to view more granular results data. The most common request was to be able to filter results by geographic region, whether by city, state or country. Of course, we listened and wanted to give customers more flexibility on how to view their results data more easily, hence the Results Filter was born.
As always, give this new feature a whirl, and let us know what you think!